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Taking your first steps with Outshinery.
How do I start?
There are a few steps to getting started with Outshinery. Basically, these are parts that work together: Set up your Studio account Purchase a Subscription that works for you Order Bottle Shots via a questionnaire in Outshinery Studio Browse and order Lifestyle Images and other assets via the Outshinery Market, also linked in Studio Here's the breakdown: When you are ready to go, you'll set up your Outshinery Studio account by clicking [C
What files do you need to create Bottle Shots and Lifestyle Images?
The files we need is are your label artwork, but here's a bit about the process, which takes about 5 minutes at your computer: You will complete a short yet detailed questionnaire about your product. You'll indicate elements such as your specific bottle shape, the color of the glass, the color of the liquid, and the type of closure you’re using. Then, you’ll be prompted to upload your label artwork — the same files you sent to your printer for production. But you will need to share electr
How do I order an Animated Label Video?
Animations are so fun eye-catching! Want to see your product on display like these animations from Mikkeller? Just shoot us an email at email@example.com and we'll chat about how to make it happen! Here's what you'll need to provide to make it happen: — What product or SKU you would like to feature — If you want to show off the full bottle or just the label — Let us know how you intend to use this asset — Formats needed (ie: horizontal, vertical, square...)
How do I order a Product Video?
So cool you want a Product Video. Here's how to move forward: Send us an email at firstname.lastname@example.org and let us know what you are looking for an how you'd like to use the video. It's pretty easy to get the ball rolling so we can collaborate on exactly the perfect video for your product. Here's what you'll need to provide to make it happen: — How many
Are you able to make pictures of products before they’re bottled or before the labels are printed?
Yep! Unlike traditional photography, you can receive all your visual content beforehand, and you don’t even need to ship physical samples. Get ahead of the game with all the imagery you need before your beer, wine, or cider is in the bottle. Your marketing team will love you! Here's how: Give us your label artwork — the same file you communicated to your printer — and answer a few detailed questions about your product and packaging (e.g. bottle shape, glass color, liquid color). Design and
Can I use photos I already have to order Lifestyle Images on your website?
Generally speaking, no. Our job is to create fresh, professional imagery that beautifully represents your brand, and we do that from scratch using proprietary, computer-generated imaging. Want to create custom images for Cinco de Mayo, Mother’s Day, Christmas? We take requests! Just tell us what you’re looking for, and the Outshinery team will come up with some fresh imagery to suit your needs. If you’re set on using photos or other images you already have, let us
Why do I need to order a standard Bottle Shot before I can order a Lifestyle Image?
Great question! Getting your standard Bottle Shot is like casting the right actor for your film — she’s essential to everything that comes after. Once you’ve found her, the rest of the movie falls into place around her, like a set. Without the actor the set is a bit empty! It’s the same thing with your Bottle Shots! They are the “actors” in your imagery. Once we’ve created your bottle image with the perfect product color, paper texture, and other finishes, it’s ready to be placed in any Lif
Can you apply a custom design on the capsule?
Yes, of course! We wouldn’t have it any other way. Using a glossy or satin finish? A Stelvin Lux capsule or dripping wax? If a supplier can manufacture it, we can create imagery to match. Simply leave us a note when placing your order and send us your closure artwork. We’ll take it from there! Please note this service is not available with a free test shot. !(https://storage.crisp.chat/users/helpdesk/website/eae5e518b1179000/b7a54f05-28cc-4743-b290-2bdf
Can Outshinery take pictures of silk-screened bottles?
Yes! We can do it even better than your traditional photographer when it comes to silk printing or silk-screened bottles. For example, for bottles in flint glass, we make sure not to apply your back label design. This ensures your front panel display is both clear and legible. Say goodbye to that pesky barcode showing through! Amirite? (Wondering if your bottle is TOO unique? We've covered that in this quick video. The answer is NO!) Here are some samples of
How do I order Lifestyle Images?
This is a fun part, like flipping through a magazine. Head over to the Outshinery Market link in your Studio dashboard to browse an ever-changing set of images. Look through collections, sort by occasions, and click to add to your cart. You'll then provide us with a bit of information for each Lifestyle Image and when you are ready, click "Complete My Order" to finalize the transaction. You'll also need to have Shine Credits in your account, to pay for the Lif
What kind of files do you need from me?
Gather your label artwork, files you already have! No extra work required. It's the same label files you sent to your printer. These files are outlined Adobe Illustrator vector files (file extension “.ai”) or layered PDF files (file extension “.pdfi”). If design stuff isn’t your forte, or you just don’t have the time, we’re happy to get in touch with your designer or printer directly to get exactly what we need. We want to make the process as easy as possible for you. !(https://s
What if my bottle has a unique shape?
One-of-a-kind bottle shapes are our middle name! To date we have more than 120 different container shapes on file, so chances are, we already have what you need. If your wine or beer is in a container we don’t already have in our database, we’ll create it just for you at no extra cost. Just send us the technical drawing (available for download on the supplier’s website) or take a quick picture with your phone and tell us the container’s height. If you have custom embossing or details on a
I have a specific request for a Lifestyle Image. Is that possible?
We’d love to see what we can do for you! Get in touch: email@example.com to let us know what you’re after. We really appreciate our clients giving us ideas about what we could be creating next. Meanwhile, we are always coming up with new collections so browse the Outshinery Market and see if it's already there!
Can I place any type of product in a Lifestyle Image?
Yes! Need a Bordeaux bottle, a Burgundy bottle, a can or a 6-pack in that photo? Not a problem. Any product can appear in a Lifestyle Image, thanks to computer-generated tech. This allows you maximum flexibility for an incredible price! Want to discover the possibilities? Head to the Outshinery Market to see all the options. Keep in mind that the bottles shown here are for demo purposes only and would be replaced with your products. In order to create
Can you match the exact texture of our paper?
We sure can! Our team is skilled at matching paper textures and all the other finishes proper to the industry, including gloss varnish, embossing, debossing, laser cut, custom dielines, and much more! The result? Photorealistic images that look like the real thing, even up close. We keep more than 50 paper samples from label suppliers on-hand for this purpose, as well as hot stamp swatches and many more industry assets. !(https://storage.crisp.chat/users/helpdesk/website/427dab0b